Customer Testimonials

"Great strategic marketing is the most valuable asset a small company can have. The biggest problem is that strategic marketing is truly a talent. It is not a skill that can be learned in business school. Competitive positioning, analysis of opportunity and the ability to clearly communicate a company's strategic focus rely on the talent of strategic marketing. Kella is one of the most talented strategic marketing people I know. She also has a fantastic ability to lead companies through the process of focusing and communicating what they do best. With Red Hound, the combination of Kella's strategic marketing talent with the ability to provide turn key solutions in marketing from web to print, delivers the most effective marketing money can buy."

Dan Skilken, CEO, KeyMedia, Inc., Los Gatos, California.

"Kella has a very unique 'holistic' approach to marketing. She can quickly grasp very complex issues and then translate those issues into language that will have the greatest appeal across all audience sectors and be used in all types of marketing collateral. She can quickly analyze the shortcomings of any current marketing programs and then recommend solutions and their implementations that will offer the greatest benefit in the shortest amount of time. Her strategic skills combined with cost-efficient graphics, website and print capabilities offer well-executed, turn-key solutions that are especially appealing for the needs of today's businesses."

Mark Bowles, Co-Founder, VP of Business Development and Corporate Marketing, Staccato Communications, San Diego, California.

"Kella has great marketing instincts and proven processes to ensure her clients' success. She works closely with her clients to develop a corporate communications strategy that has the right balance between what's unique about the client's company to differentiate from the competitive noise and where the market is heading. Customer needs and their particular 'hot buttons' are identified to contrast against a client's position in a market segment at any given point in time. She also has a keen sense for the right time for a company to realign its messaging in response to market conditions and then maximize the effectiveness of that messaging and positioning for the long term. With Red Hound, she is combining her talents with well-executed collateral, website and print capabilities to provide turn-key marketing solutions that are ideal for companies with limited resources to make a big impact."

Ramon Nuñez, President and CEO, MetaLINCS, San Jose, California

"When we first started working with Kella, we faced problems that many companies often do. We had great products that were well liked by our existing customers but we were struggling with how to expand our customer base. We chose to broaden our message, from both a corporate and product level, to differentiate ourselves from the competition and also gain traction beyond our market 'niche.' Kella came up with the idea of calling this new product category Embedded Standard Products. This served to be a successful product and corporate message platform for QuickLogic and it's one that we continue to use today."

E. Thomas Hart, Chairman, President and CEO, QuickLogic Corporation, Sunnyvale, California